The rent-to-own industry The rent-to-own industry
APRO
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Introduction to rent-to-own
Our message to Congress
Why federal rent-to-own legislation?
Rent-to-own industry overview
Rent-to-own prices
Rent-to-own customer
Rent-to-own in the marketplace
profits
Legislative activity
Legilsative history
Economic impact and state statutes
Studies on rent-to-own
 
The truth about rent-to-own profits
 

Rent-to-own’s supposedly “exorbitant” profits have been a primary point of criticism from the industry’s detractors—but the numbers show that RTO profits are in fact lower than many corporations in the U.S. This chart represents a sampling of public companies and their profit margins as reported in their SEC public filings. Included are two public rent-to-own companies—Rent-A-Center and Aaron’s. Note that the profit margins for both rent-to-own companies on the list are much lower than the profits earned by such public corporations as Microsoft, McDonald’s and General Electric. Click here to download a PDF of this profit-comparison chart.

 

 

Corporation

Symbol

Volume

Operating income

Net profit margin

 

Microsoft

MSFT

$44.3 billion

$12.6 billion

28.5%

rule
 

McDonald’s

MCD

$21.6 billion

$2.9 billion

13.31%

rule
 

General Electric

GE

$163.3 billion

$20.8 billion

12.7%

rule
 

Abercrombie & Fitch

ANF

$3.3 billion

$4.22 Million

12.7%

rule
 

Apple

AAPL

$19.3 billion

$1.9 billion

10.3%

rule
 

Nike

NKE

$14.9 billion

$1.39 billion

9.3%

rule
 

Starbucks

SBUX

$8.2 billion

$612.3 million

7.46%

rule
 

Hilton

HLT

$8.1 billion

$572 million

7.0%

rule
 

Home Depot

HD

$90.8 billion

$5.7 billion

6.3%

rule
 

Aaron’s

RNT

$1.3 billion

$78.6 million

5.93%

rule
 

Brinker

EAT

4.1 billion

$212.3 million

5.1%

rule
 

Target

TGT

59.5 billion

$2.8 billion

4.7%

rule
 

Dell

DELL

57.1 billion

$2.6 billion

4.58%

rule
 

Rent-A-Center

RCII

$2.4 billion

$103.1 million

4.24%

rule
 

Best Buy

BBY

$35.9 billion

$1.4 billion

3.84%

rule
 

Wal-Mart

WMT

$348.7 billion

$12.2 billion

3.62%

rule
 

Haverty

HVT

$859.1 million

$16 million

1.86%

rule
 

Costco

COST

$62.4 billion

$1.1 billion

1.73%

rule

 
 
  - - - - - - -
APRO: The Association of Progressive Rental Organizations—
the official voice of the rent-to-own industry

Founded in 1980, APRO is the national, non-profit trade association advocating and representing the rent-to-own industry before the U.S. Congress, state legislatures, courts, media, Wall Street and the public. Click here to contact an APRO representative.
 
 
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