Rent-to-own News

Rent-to-own News - RTOHQ: The Magazine digital-only bonus compilation available

January 26, 2012

APRO is proud to present a special bonus issue of RTOHQ: The Magazine—a digital-only compilation of some of the feature articles we published in 2011.

We hope you have already had a chance to peruse a digital version of our magazine, which we introduced in October to complement our print edition. If not, this special issue will give you a great opportunity to check it out with ease on your computer, smartphone or digital tablet. Catch up on some of the articles you might have missed when they were originally published or review content you have already read.

A year ago, we launched a series of profiles on family-run rent-to-own businesses. The RTO industry and the Association of Progressive Rental Organizations are, after all, one big family, all of us working together toward common goals and a common commitment to providing extraordinary customer experiences. Some of the families profiled were familiar to us, including kindred colleagues who are current or past APRO board members, executive committee members and even APRO presidents.

But we were also pleased to include families we didn’t know enough about, some who approached us, wanting to be a part of this series. It has been gratifying to learn about all the different family dynamics in play and the interesting stories that brought them into the rent-to-own world. The profiles—all compiled within this bonus issue—include multiple generations, family members who work for different rent-to-own companies, mom-and-pop businesses (literally) and kin-led corporations. We even profile two sets of twins!

APRO's RTOHQ: The Magazine bonus issue includes all of the profiles of family-run rent-to-own businesses that we published over the past year, as well as feature articles by the RTO industry’s expert-in-chief, Ed Winn III. The APRO office often receives inquiries from members wanting information on specific legal or legislative issues that affect the RTO business and APRO's general counsel has the answers. Our bonus issue offers one year’s worth of just such information to enhance your business.

Click here to see RTOHQ: The Magazine Bonus Edition.

Click or copy and paste the link above to access RTOHQ: The Magazine's year-end compilation, APRO's best articles all combined into one robust issue. We are pleased to present our magazine in a variety of formats, available to you wherever you are! Please contact APRO at 800.204.2776 if you have any difficulty accessing our digital publications.

About APRO
The Association of Progressive Rental Organizations is the official voice of the rent-to-own industry and the most accurate and trustworthy source of rent-to-own news in the industry. Founded in 1980, APRO is the national, nonprofit trade association advocating and representing the rent-to-own industry before the U.S. Congress, state legislatures, courts, media and the public.

For more information, visit www.rtohq.org.




2012 APRO Convention and Trade Show

July 24-26, Memphis, TN

Attendee Information

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Thank you APRO 2012 Sponsors

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Featured APRO Photo:
From the TRIB Convention and Buy Fair, Orlando, Feb. 27-March 1, 2012 Album
TRIB Convention and Buy Fair, Orlando, Feb. 27-March 1, 2012

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RTOHQ: The Magazine
RTOHQ: The Magazine is the Association of Progressive Rental Organizations' award-winning rent-to-own industry magazine, and it's available here.

CLICK HERE FOR OUR DIGITAL RTOHQ: THE MAGAZINE

 

RTOHQ: The Magazine’s upgraded digital format

APRO's new, mobile-ready magazine is now available in addition to our print edition. The digital format provides the same informative content as our printed magazine, but also offers tools to make the reading experience more enriching. Access the table of contents page with one click or tap. Get additional information from advertisers by clicking on the links in their ads. The interface is easy to navigate and requires no special app—read our magazine on your computer, digital table or smartphone. Click here to access the digital version of RTOHQ: The Magazine March-April 2012.

 

 

A New Rent-to-Own Experience

by Neil Ferguson

Here’s the lowdown on APRO’s 2012 Convention and Trade Show, July 24-26 in Memphis. The RTO industry’s big event will offer many valuable experiences, including insights on how to turn your stores into “experiences”–the good kind for consumers

 

Who Is Your Competition?

by Bill Keese

In order to expand your customer base, you can learn a lot by observing your competitors. But first, you need to figure out just who they are. If you think your only competition is the rent-to-own store down the street, you’re not considering the bigger picture. APRO’s executive director offers a big-picture perspective.

 

A Review of Online Customer Complaints

by Ed Winn III

While rent-to-own companies have not cornered the market on negative reviews posted on consumer complaint websites, it’s no surprise that there are cyberspace beefs against RTO. APRO’s general counsel reviews some of them in search of a pattern and he considers appropriate response to online complaints.

 

Rent-to-Own Families, Part VIII

by Kristen Card

Our series of family-run rent-to-own businesses continues with profiles of the Homeiers in Kansas and two Texas-based sets of kindred colleagues, the Spangles and the Weisblatts.

 

 

Future issues of APRO's magazine will be available in this same new format. Click here to access past issues that are not yet archived in the new interface.

 

Association of Progressive Rental Organizations
1504 Robin Hood Trail
Austin, Texas 78703
800/204-2776, ext. 103
Fax 512/794-0097